This short film explores Brooklyn as a brand, delving into the community’s culture, appeal, artistry, diversity and charm–attributes which have assorted folks co-opting the Brooklyn moniker for their businesses.

Titled Brooklyn Made, this 10-minute film taps into Brooklyn’s “brand managers”–leaders, entrepreneurs, and makers who are invested in the brand, leveraging the brand in their business or involved in some form of commerce as a result of the Brooklyn phenomenon which has seen the NYC borough over the last 20 years become a growing home to major entrepreneurial growth and innovation.

Special thanks to The Brooklyn Chamber of Commerce and The Myrtle Ave Partnership for collaborating with us to bring forward many of Brooklyn’s authentic entrepreneurs.

Created by Spike DDB